Edward Aninaru

Edward Aninaru (born January 4, 1976) is a Romanian commercial and portrait photographer and music video director, currently living and working in LA, California. He is best known for being the official photographer of international music star INNA.

Early life
Edward Aninaru was born and raised in Bucharest, the capital of Romania, where he graduated a school of music and one of accountancy and attended two colleges. Until 2007, when he discovered photography, as he puts it: "he has done a lot, yet nothing". It was only then, that he found his true passion, a passion that got him the name of "fotograful vedetelor" (eng. "celebrities' photographer") sooner than he expected

Career
Aninaru started his career in Bucharest, Romania, working for INNA, with whom he shot over 50 photo sessions, some of them being featured in top European or International magazines. He has done covers for top-notch publications like ELLE Romania, ELLE Bulgaria, Playboy Romania, Forbes Romania, FHM Romania, FHM France, FHM Russia, SHAPE Malaysia and CKM (Poland). and shot campaigns for companies like Pepsi Romania and Romanian record labels Roton ,Cat Music and MediaPro Music.

In 2012, Aninaru moved to Los Angeles and it was only a matter of time untile he got to work with international artists and top fashion models like Jay Sean, Shontelle, The Janoskians, Michael Franti, Akcent, Catrinel Menghia and Madalina Ghenea. Not only that Jay Sean was impressed by Aninaru's work, but the cover of his latest album was also featured on the website of Billboard magazine, with Aninaru's name sitting next to it, while Madalina Ghenea, the renowned Romanian top fashion model, also expressed her feelings towards Aninaru's photos on her Facebook page - "I work with one of the greatest photographers in the world!".

This is were he also shot for American record label Capitol Records and music corporation Sony Music, these being only two of his current clients, as his popularity keeps on growing.

Music videos
Aninaru has also directed music videos, both in Romania and the United States, his first one being filmed in the spring of 2012, for INNA's single "WoW". INNA then declared that she was delighted by his proposal, bringing lots of characters and complex scenery, and the local media also congratulated him for his first directing experience, declaring that the video has everything it takes to be a success.

He then continued to work on INNA's singles, also directing the videos for "INNdiA", "Crazy Sexy Wild (Tu si Eu)" and, the most recent, "More Than Friends", featured on INNA's latest album.

In the autumn of 2012, Edward Aninaru also worked with top Romanian artist Antonia, as he directed her single "Jameia".