Leonardo Rocco

Leonardo "Leo" Rocco is a celebrity hair stylist based in the "SoFi" (South of Fifth) neighborhood of South Beach, named after the upscale area located in Miami Beach, Florida. He has developed most of his career in Miami, Florida, where he has lived since 2002. He started his professional career in the early 90s in Argentina.

Early career
Rocco started his career at Rosario, Santa Fe in the early 1990s, serving his apprenticeship under his father in Argentina. He has developed most of his career in Miami, Florida, where he has lived since 2002. He opened his own salon called Rocco Donna in Ocean Drive, a major thoroughfare in the South Beach neighborhood of Miami Beach, Florida, United States.

In the years of salon ownership, he began to become notable in the hispanic world, music, television and fashion industries, working with artists such as Luis Fonsi, David Bisbal, Lorena Rojas, Jamie Foxx, Juanes, Paulina Rubio, Alejandro Fernández, Belinda, Fey and Adamari López.

Working on a variety of radio shows, concerts, and TV Shows in Univision, he was the head stylist for all of the contestants who appeared on the series of beauty pageant. He also appears in CNN en Español as a beauty and style adviser.

Professional career
Some of Rocco's celebrity clients include musicians Emilio Estefan, Katy Perry, Juanes, Paulina Rubio, Alejandro Fernandez, Belinda, Luis Fonsi, David Bisbal, Fanny Lu, Gloria Trevi, Marger and RBD; actors Eva Longoria, Ana de la Reguera, Génesis Rodríguez, Blanca Soto, Mayte Perroni, Angelica Vale, Angelica Maria, Catherine Siachoque, Maritza Rodriguez and Gabriel Soto; formers Miss Universe Bárbara Palacios, Lupita Jones and Alicia Machado and Miss Nicaragua 2013 (Winner) and Miss Universe 2013 representer Nastassja Bolívar and TV Hosts Susana Giménez, Giselle Blondet, Raúl González and Candela Ferro, among many others.

Rocco, is constantly involved in various TV productions, Univision, Telemundo and CNN en Español. In Latin America, has participated in various productions for Discovery Fit & Health, Glitz* and others.

Also, Rocco and his Rocco Donna team have been chosen as the experts in Nuestra Belleza Latina and ¡Mira Quien Baila! (Univision) being responsible of the image of all participants and members of jury.

For over three years, Rocco has been part of the radio show, "Tu Desayuno Musical" Radio Amor 107.5 (Univision Radio), which gives beauty and hair care tips to all listeners.

Rocco has participated as a contributor to People en Español, writing for more than three years, where he had a column called "Glomourosa with Rocco." In 2013, Rocco is one of the contributors to Venue Magazine beauty in his article "Venue Beauty".

Filmography by TV series



 * Grachi (2 episodes )
 * Episode #1.1 (2 May 2011) - hair & makeup artist
 * Episode #1.2 (3 May 2011) - hair & makeup artist


 * Nuestra Belleza Latina 2009 (10 episodes )
 * The Coaches Eliminate (15 March 2009) - makeup department head
 * Group Task (22 March 2009) - makeup department head
 * Revealing the Mole (29 March 2009) - makeup department head
 * No Make-up Photoshoot (5 April 2009) - makeup department head
 * Hurricane Report (12 April 2009) - makeup department head
 * The Rope Course (19 April 2009) - makeup department head
 * Tarantula Photo Shoot (26 April 2009) - makeup department head
 * Novela Scenes (3 May 2009) - makeup department head
 * The Final Question (10 May 2009) - makeup department head
 * The Finale 2009: Italic text (17 May 2009) - makeup department head


 * The Doorman (movie) (2007) as Stylist at Photo Shoot

Salon and Style
The Rocco Donna Hair & Beauty Art opened in 2002. Rocco represents and works as an image and artistic adviser for different recognized brands in the US market.

As a way to further develop the art of beauty, Leonardo Rocco and his team of Rocco Donna, constantly participating in beauty events, photo shoots and fashion shows.

For the past eight years has been developing a marketing platform related to hair, beauty and lifestyle called Miami Hair, Beauty & Fashion by Rocco Donna in which participating celebrities, actors, TV personalities and radio in the parade fashion collection showing different designers.

The Rocco Donna Salon team is responsible for creating the look of hair and makeup for that special occasion. A classic of the event is the Pink Carpet Celebrity is done to benefit the Susan G. Komen for the Cure.

Rocco participates annually in different series of beauty and cosmetics trade shows in United States, where he and his team share their particular style: ISSE Chicago, ISSE Long Beach, Orlando Premiere Show, IBS NYC, CosmoProf Las Vegas. In Latin America: Sao Pablo, Curitiba and Porto Alegre (Brazil) and Buenos Aires and Rosario, Santa Fe, (Argentina).

Rocco is the CEO of Rocco Donna Hair & Beauty Art. In 2009 the South Florida Hispanic Chamber of Commerce announced Leonardo Rocco, as the “Hispanic Entrepreneur of the Year”.

Argentinean-born Rocco grew up in an entrepreneur family and always knew he wanted to take the family salon business to new heights and slowly but surely has been accomplishing this objective branching out to Miami in 2004.

Rocco recognizes that his passion, enthusiasm, energy, commitment and strong work ethic have allowed him to capture the attention of perfectionists and this is reflected in his celebrity clientele. His clients seek him when making a change to their image and the driven stylist that attains his inspiration from film, people on the street, shows, and other professionals, manages to consistently satisfy the exquisite tastes of those that request his services.

Be Magazine (Beauty & Entertainment) selected Rocco Donna Hair & Beauty Art as one of the top fifty best salons in US.

Personal life
He is married to wife Marger a Venezuelan singer, songwriter, and actress.

Philanthropy
Rocco is a big supporter in the Hispanic community and believes in spreading the word about the benefits of Susan G. Komen for the Cure, formerly known as The Susan G. Komen Breast Cancer Foundation, often referred to as simply Komen, the most widely known, largest and best-funded breast cancer organization in the United States.